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Sunday 28 November 2010

Audience research

 Rock `n roller / Metal head

Age: 14-25
Interests: Rock / metal / thriller films
Clothes: hoody / Skinny jeans / band T-shirt / DC`s / converse
Wants to be: in a band / famous for music production
You will find them: At a gig of a popular band / Drinking with their mates on a Saturday night / At a horror/fantasy film e.g. Twilight

Reader profile

Male: 70%
Female: 30%
Average age:  20 years old
ABC1: 85%
Still studying: 89%
Work full time: 11%

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